Doom and gloom story, with some truth but lacking in much context. Share price isn’t always the indicator of whether a business is doing well.

“All the ticker tells me is the price. And I can look at the price occasionally to see whether the price is outlandishly cheap or outlandishly high but prices don’t tell me anything about a business. Business figures themselves tell me something about a business but the price of a stock doesn’t tell me anything about a business. I would rather value a stock or a business first and not even know the price. So that I’m not influenced by the price in establishing my valuation and then look at the price later to see whether it’s way out of line with what my value is.” – Warren Buffet

So what’s the real story with Dating apps? Well we know user growth in the space is booming going from Sub 200 million to over 350 million users in the last 5 years, we also know that from a previous 1/10 relationships from dating apps in the US, it is now 3/10 relationships started from a dating app.

That’s not to say there aren’t some things this piece got right. 45% of current dating app users are unhappy and want something more meaningful and fun, churn is a major issue facing the current roster of dating apps, with users having no reason to stay once they’ve got a match. Other issues arise also with women getting too many matches and men getting too few. All things I’ve laid out in previous posts with my Vicious dating cycle of swipe right/left dating apps. The dating apps market cap was 11 Billion USD this year and is expected to grow to 26 billion by 2032.

But this also gives us a HUGE opportunity. One which U GOT GAME? is poised to capitalize on and truly disrupt. We’ve taken the idea of a dating tv gameshow & put it in the palm of your hand, and added an experiential marketplace to not just add value but reduce churn. The very structure of the app eliminates inundated inboxes and few matches and brings a level of fun and entertainment not seen in dating apps to date that I can think of. Over time we plan to add more games and content to help keep interaction fun and dynamic. We are addressing identity issues using AI facial recognition and government-issued ID. Building our app from the ground up to scale, have analytics, and be secure is also of utmost importance to us here at U GOT GAME? INC.

What do you think? Do you think targeting the 157 million plus dating app users unhappy with the status quo is the right strategy?

If interested in U GOT GAME?, reach out. Always looking for funding 🙂